From Folded and Hung to Ego Jeans, actor Joem Bascon switches his endorsement and he still looks hot! The PR, reproduced exactly, goes – One of today’s top TV and movie actors and certified hunk Joem Bascon is the face of Ego Jeans’ Denim REMASTERED line. Joem fits the collection’s image to a T with his captivating personality and incredible talent that have made him one of the most bankable stars of his generation. For Joem, Ego Jeans embodies his personality: rugged and intense yet evoking a certain playfulness; calculated yet exuding an air of effortless cool. As the new Ego Guy, Joem is proud to represent a brand that inspires men to be themselves and show off their sexy, fashionable side. Just like Joem Bascon, bare your EGO and express yourself through fashion with Ego Jeans’ Denim REMASTERED line. Ego Jeans’s Denim REMASTERED collection is now available in all leading department stores nationwide.