Not to be outdone by the upstarts, local clothing brand Folded & Hung thrusts Brazilian model Hideo Muraoka into the battle ground of underwear ads to see who’s king and, well, hung. Methinks F&H is succeeding – what with a muscled handsome hunk for its model, it didn’t go wrong! Now, I’m not so sure if this was put in one of the billboards in the metro. This is one heck of a hazard on the streets – some nearly nekkid guy with one huge bump for all to see. Dang! Happy Friday everyone!